Over the past few years, CBD has reached new heights as one of the most widely marketed products worldwide. There are very few industries that have not been affected by the canna-craze — you can find everything from CBD-infused salad dressings to wellness products to workout clothes.
As a retailer, you should absolutely consider selling CBD. Not only is it important to keep up with market trends, but CBD products can boost your sales immensely. The demand for CBD in retail is so strong at the moment that the industry produced 2 billion dollars in sales in 2020 alone. That number is expected to triple by 2025.
How Popular Is CBD?
Walk into any retail store and you’re bound to find a few CBD-infused products. Many companies and manufacturers have jumped on the train of selling CBD, and for good reason. According to consumer reports, 64 million Americans have tried products with this compound, and most who’ve tried have said it was effective!
CBD is a cannabinoid often derived from the hemp plant that is non-intoxicating and believed to provide a number of benefits. Research surrounding this compound is slow-moving, but users claim it can help with everything from worried minds, aches and pains, and inconsistent sleeping patterns. CBD is most commonly found in gummies, topicals, tinctures, and capsules, but the sheer number of CBD products out there is seemingly endless.
Why Sell CBD Gummies?
If you want to boost your retail store’s sales, selling CBD gummies may be the way to go. Other than navigating the legalities, there are almost no downsides to offering CBD gummies to your customers. They’re one of the most common CBD products available, and they come in a variety of flavors and strengths. You will definitely see big returns if you begin offering these popular products in your retail store.
We know there is some confusion surrounding the legalities of CBD in retail, so let us clear things up for you. CBD products can be derived from hemp or cannabis plants. In the United States, it is legal to sell and use CBD as long as it is derived from hemp, according to the 2018 Farm Bill. The bottom line is: all CBD products must contain less than 0.3% THC in order to be sold legally, which is how we’re able to provide our Happy Place™ products to customers across the country!
Invest in High-Quality CBD
If you’re just starting to offer CBD to your customers, make sure that you’re sourcing your products from credible manufacturers. As CBD gains traction in the broader retail market, there are many vendors selling low-quality products. Do your research before working with a vendor to verify that their products are third-party tested and derived from high-quality industrial hemp. As long as the company is open and transparent about its manufacturing processes, you should be able to trust that you’re getting premium CBD products.